The Old Goats of Providence

Gary:  “Boss, I have had a look through the website.  Mate, you haven’t said very much about our premium Tasmanian wines!  You have rattled on about the viticulture and all the good work I do but nothing that sells!”

Boss: “You know you’re right Gazza.  We have made some real classics and also we would have the oldest Tasmanian Pinot Noirs and Chardonnays.”

Gary: “But what about the other gold medal wines from other Tasmanian winemakers you have in the cellar.  I doubt that the makers of those wines would have any left?”

Boss: “You’re right Gary.  Let me tell you that this is a work in progress.  We have some great people in Sydney, “WME” working on the website as we speak!”

Gary: “About bloody time!”

Boss: “Allright.  Do you want your liquorice now?”

Gary: “Thank you!”

Discussing the technicalities of wine marketing with Gary (Photo by Katya)


About Rusty Cook

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